Pay For Performance Program

Egghead Interactive has created a new online marketing concept that will truly change the way businesses advertise. Traditionally, companies hire advertising agencies to create and execute ad campaigns to build brand and/or market specific offerings and in turn generate incremental revenue. This approach would cost businesses upfront money and may or may not deliver quantifiable, successful results. Whether the campaign worked or not, the ad agency got paid.

We’re a new kind of ad agency, though, so we’re offering a completely different approach. Our new offering – which we’re calling our Pay for Performance Program – turns our agency into another marketer of a companies’ products and services. We do the marketing, we spend our own money, and we only get paid if our partner generates business. In a time when ad budgets need to be as tight as possible, this results-oriented approach provides companies with an opportunity to grow revenue without committing upfront cash or taking any significant risk.

How It Works:

  1. We work with a client to understand their product and/or service offering and the profile of potential customers.
  2. We work with a client to quantify the value of a lead and agree-upon a payout amount for each lead generated by Egghead for the client.
  3. We develop a strategy that allows us to use quantifiable online marketing tactics to promote the company’s products to a targeted audience.
  4. We will roll out online ad campaigns using our own money and resources.
  5. The client will receive leads after the ad campaign launches and will only be responsible for converting those leads into revenue.
  6. The client will pay Egghead for each lead generated at the agreed-upon rate.

This new Pay for Performance Program is unique in this area and we’ve just begun offering it to the businesses that we think could benefit the most. The structure we’ve created allows us to do what we do best – generate new customers through cost-effective online marketing – and allows you to benefit from our efforts without paying traditional upfront agency costs. It’s a program that is all about results, and that’s why we like it, and why we think you’ll like it too.

If you’re interested, please feel fill out the following contact form or call us today at 716.923.7602: